PartnerUp
Monetization · A Stream Solve product
Telco monetization, reinvented
Unlock new growth from the data, users and channels you already have. PartnerUp turns telco data into campaign-ready inventory that brands can buy, launch and measure, under your full control.
PartnerUp · A familiar frustration
You know your customers better than any brand
A telco serves millions of customers and knows more about them than any brand ever could. But most of that data is idle, inventory is undersold and brands bypass you entirely.
Telcos interact with millions of users every day, yet three valuable assets are either bulk-sold or left idle. The result is missed monetization, missed engagement and missed growth.
Location intelligence
Know where customers are and how they move, at city and venue level.
Behavioral data
App usage, recharge patterns and loyalty interactions that signal intent.
Direct customer channels
SMS, push and in-app channels that reach customers instantly.
PartnerUp · The modern brand playbook
What brands want, and what they get today
| Brands want | What they get from telcos today |
|---|---|
| Smart targetingReach the right audience based on location, behavior and profile data. | Mass bulk SMS, not personalized |
| Real-time campaignsLaunch and optimize campaigns instantly with real-time insights. | No real-time insights |
| Measurable ROITrack the performance of every campaign and partner contribution. | Manual and slow processes |
| Privacy complianceA privacy-safe environment the telco controls. | Data handled outside the telco’s control |
PartnerUp · The solution
Telco data, campaign-ready inventory
One platform connects your data and channels to the brands that want to reach your customers, with you in control of every campaign.
Audience Builder
Define precise audience segments using telco location, usage and behavioral data.
Brand Portal
Brands create, launch and track their campaigns themselves.
Telco Control Panel
Approve, monitor and manage every campaign with complete oversight.
Performance panel
Track performance, revenue and attribution in real time.
PartnerUp · What can you monetize?
The data and channels you already have
Turn them all into monetizable segments.
Location & app usage
Know where and how users engage, and activate precision targeting.
Recharge behavior
Use purchase patterns to identify high-intent segments.
Loyalty programs
Use reward interactions to create brand-aligned offers.
SMS & push
Reach users instantly through channels you already own.
For brands & agencies
- Behavioral segments built from real telco data
- Onboarding in about 2 days
- Measurable ROI on every campaign
- Budget control in the Brand Portal
- A privacy-safe environment
For telcos
- Incremental revenue from existing assets
- No new infrastructure
- Better loyalty and engagement
- Full control over brands and channels
PartnerUp · Real-world example
Built for Jazz, ready for you
PartnerUp was built from scratch to meet the partner monetization goals of Jazz, Pakistan’s largest digital 4G operator and its largest internet and broadband provider.
Customers
4G subscribers
Cell sites
Retail touchpoints
Mobile wallets
Figures describe Jazz’s network and customer base.
PartnerUp · Your brand, your rules
A modular, co-branded platform
Admin functions for operators
- Partner and subscription models
- Partner campaign approval flow
- Repository management
- Campaign tracking and reports
- Custom pricing and campaign moderation
Marketing functions for partners
- Real-time campaigns and dynamic segmentation
- Location-based targeting
- Easy campaign creation with segment population and capping
- Message Genius: Gen-AI message writing powered by ChatGPT
- Link tracking, performance metrics and live campaign tests
Analytics and dashboards, plus loyalty and top-up integrations, come built in. PartnerUp also helps banks and other data-rich businesses connect their data with potential partners.
PartnerUp · Let’s PartnerUp
Start with a 4-week pilot
See real impact before you commit.
No risk
You only move forward if the value is proven.
Full control
Your teams manage everything on your own terms.
Real campaigns
Test with actual brand partners and real audiences.
Monetize what you already have
Book a live demo and plan a 4-week pilot with your own data and brand partners.